Nielsen Homescan UK offers the unique opportunity for its members to earn rewards, just for doing everyday shopping. Although not an online survey panel, we thought we would tell our readers about this very opportunity.
The Nielsen Company has been in the market research industry for over 70 years and is frequently quoted in the media. Through their Homescan program, participants are mailed a free bar code scanner which they then use to scan their everyday purchases. After grocery shopping or a trip to the mall, it only takes a few minutes to scan the bar codes of purchases and once a week the unit will transmit the data to Nielsen. The data is then aggregated anonymously and sent to merchandise manufacturers to gauge their products popularity, target market, etc.
Participants of the program are rewarded with points each time they scan their purchases. They may then redeem their points for a variety of great products from a special product catalogue. Users also have the opportunity to win cash as well as other prizes just for being members and for participating in this special program.
Read more about Nielsen Homescan UK or Join Now.
